Check out Amy Jussel's blog -- a forum about media and marketers' influence on kids, and what you can do about it.
 
This week Amy covers topics like testosterone-driven Monster Energy drinks marketing for boys, the tide of cyberbullying, and how to make internet surfing safer in your home (or classroom). 
 
"The Curse of the Good Girl: Raising Authentic Girls with Courage and Confidence" by our TrueChild Expert Rachel Simmons (founder, Girls Leadership Institute) helps you check out how the tyranny of the "good girl" image may be holding back your daughter from developing into the strong independent woman she can become. 
Dr. Seth M. Noar (U. of Kentucky) has conducted extensive work examining effective health communication for HIV prevention, in particular on mass media and computer-based interventions and had published more than 50 articles and chapters.His work addresses health behavior theories, message design, computer-based interventions, and message tailoring to make interventions more culturally resonant. (more...)
2/3/2010 4:02:09 PM
According to the New York Times, Axe grooming products -- d...
12/2/2009 1:26:17 PM
Groundspark (formerly Women's Educational Media) has come ou...
11/9/2009 9:44:50 AM
Images courtesy Sociological Images My daughter is just...

 

© Copyright 2010, TrueChild. All rights reserved.