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Max & Ruby

NAME:
Max & Ruby
NETWORK:
Nickelodeon
GENRE:
Comedy
SHOW DESCRIPTION:
Max & Ruby is an animated series based on the children's books by Rosemary Wells. Each episode centers on Max, a determined three-year-old bunny and his big sister, Ruby, a smart, goal-oriented seven-year-old. The show portrays Max and Ruby playing together and resolving their differences in ways that are respectful and supportive.
OVERALL GRADE
B-
Representation
Does the show use a balanced ratio of male and female characters?
GRADE
A-
Appearance
How characters are portrayed in terms of their appearance. Does the show use color to identify gender and are broad ranges of features used to illustrate characters?
B-
Communication/Interaction
How characters are portrayed in terms of their communication styles and interactions with other characters. Do they display characteristics such as assertiveness, confidence, sensitivity, kindness, adventurousness, etc.?
B-
Leadership & Independence
How characters are portrayed as leaders or followers. Do they act independently, initiate conversations and actions, show respect for others, etc.?
B-
Activities
How characters are portrayed in terms of their activities and physicality. Are characters portrayed doing only stereotypical activities (girls cheerleading and boys playing sports, for example) or are there a broad range of activities for each?
B-
Skills & Intelligence
How characters are portrayed in terms of their intelligence and abilities. Do they show aptitude with science, technology or math as well as art, dance or music?
C+
COMMENTS: Ruby is a female lead character that represents a smart and confident female leader. Max, being a three-year-old, tends to be more innocent and vulnerable. The show is based on a series of books which tends to rely upon traditional girl and boy stereotypes in the use of colors for the clothes and the activities the characters participate in.

 

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